Will 2k10 be the ’shittiest year’ in the history of music/indie music?

by Hipster Run Off on Wed, 2009/08/12 - 3:04am Post to Twitter

I feel worried about 2k10. It seems like 2k9 is a year that we should feel ‘ashamed of’, and 2k10 is a year that we will sort of just emotionally ‘pull back’ our interest in tastemaking. I feel like 2k9 has had some ‘good products’, but maybe it was just a year where we are learning ‘how 2 use the internet’ when it comes to consuming music. It’s like we went to xtremes when it came to ‘experiencing’ and ‘analyzing’ music, and now we are just trying to work our way out of that era.
Seems like I am ready to ‘close the door’ on 2k9, and ‘fast forward’ beyond music in 2k10. I think in 2k10, we will sort of just stick with familiar bands, and not very many ‘new bands’ will emerge. We will stick with what is ‘comfortable’/’known products’, and just give a band like the Arcade Fire the top album of 2k10, just so we feel like ‘order’ is ‘re-established’ instead of giving 2 much ‘power’ to fresh bands.

Feel like reflecting on 2k9, even though there is still half a year left.
How will u remember 2k9?

• Animal Collective taught us how to ‘excessively anticipate’ an album.
• Grizzly Bear taught us how to ‘ascend’ into a ‘respected maltstream band’ even though ppl just want to ‘evaluate u’ against the other ‘top band’ of the year.
• Neon Indian/VEGA taught us how 2 ‘manipulate the internet’ until u have some how ‘invaded’ major blogs+webzines to seem just as ‘real’ as pre-existing ‘relevant’ bands.
• Major Lazer taught us how to create an ‘interesting’/’ethnic’ product with a strong marketing team
• Dirty Projectors taught us how to be an nyc hi-end buzzband that people feel pressured to ‘enjoy/appreciate’ or else they will seem ‘uncultured’
• Here We Go Magic taught us how 2 be a pretty ’simple’ conceptual band but still achieve a ‘relevant level of success’ that will be sustainable for ‘a long time’
• Passion Pit taught us how to make music that falls between ‘conceptual’ and ‘electro’ genres, appealing to the mass market of ‘indie simpletons’ [very lucrative]
• Phoenix taught us how to become ‘more widely accepted’ even though their product has been the same for the past 10 years, instead of just ‘fading away’ and becoming insignificant.
• St. Vincent taught us how to be a girl, look keut, sound complex, and appeal to the middle aged critic bros
• Atlas Sound will teach us how to ‘collab with other relevant artists’ so ur band is 180% more blggbl
• Classixx taught us how to ‘rise’ to be the most ‘relevant’ remixer of the year
• Crystal Castles will continue teaching us how 2 utilize ‘negative press’ to stay ‘in the headlines’
• WAVVES taught us how 2 ‘not give a shit’ abt anything, even ur alternative career.
• ‘Conceptualcore’ music taught us that ppl are just looking for shit that sounds ‘new/different’, and will go 2 great xtremes 2 justify what is ‘good/relevant.’
• The now defunct chillwave era taught us how alternative websites need a ‘bloggable topic/scene’ to emerge as a coverable topic that unifies a 2-4 month span that can represent ‘progression’ of the indie scene/musicians/the power of ‘the internet’ 2 help promote ‘good music.

Seems like we should be ‘most ashamed’ of how internet users/indie music fans handled the Animal Collective release. I think it will take a year to sort of ‘forget’ how ‘we’ handled that 1. Just really ‘overthought’ the entire year. Seems like we were looking for something that sounded like AnCo, but also something that didn’t sound like AnCo. Feel like we are confused. Not sure what I like. Can’t even remember what pure electro sounds like [via 2k7].

2k10 will probably be ‘boring.’ We will not trust buzzbands and we will not trust ‘internet blog p4k buzz’, sort of resenting new bands. We will not consider new anonymous chill-electro-lofi projects to be ‘worthy’ of our attention, because they will probably be ‘just another meme’/producer with 1.5 ‘good songs’ that u can throw into a falsified ‘genre/movement.’ Seems like in 2k10, we will have learned to have a ‘backlash’ against an entire era, instead of just an individual band.

Seems like 2k9 might be over.
Goodnite 2k9.

What will u remember about the ‘now defunct’ year 2k9?
Will 2k10 be the worst year in the history of indie music?